SEO

SEO Mistakes That Most New eCommerce Sites Make

SEO Mistakes That Most New eCommerce Sites Make

SEO
An ecommerce site lets you sell your product to the entire world, but you’re actually competing against the entire world. Right now, there are anywhere between 12-24 million eCommerce stores around the world today. So how do you compete with all of that? The good news is that very few stores are running their eCommerce sites the right way and only about 650,000 stores sell more than $1,000 per year. In the world of eCommerce SEO, you don’t achieve success, you maintain it. You need to stay on top of every single Google update and know what it will mean for your store. However, if you’re just starting out, here are 4 mistakes that most companies make right out of the gate. Cheap Hosting Solutions If you’re looking to keep costs down in those lean early days, this is not the a
SEO Strategies for Analysing Yours and Competitors’ Link Profile and Keywords

SEO Strategies for Analysing Yours and Competitors’ Link Profile and Keywords

SEO
Clever strategies for analyzing yours and competitors’ link profile and keywords SEO as a marketing strategy is huge. Not only does well-executed SEO generate billions and billions in revenue for businesses each year, but it is also a fundamental part of many companies’ marketing efforts. At the same time, SEO is both challenging and broad. If you’re just starting out, SEO can feel extremely overwhelming. And even if you are an expert, there are so many different things you can work with, and areas to focus on to improve your SEO. Should you focus on link building? Should you go all in on creating content? Should you focus on the internal structure of your website? One strategy of SEO that is extremely effective, and will yield amazing results is analyzing your competitors’ link p
5 Little-Known SEO Tips That you Should Consider

5 Little-Known SEO Tips That you Should Consider

SEO
5 little-known SEO tips that you should consider SEO  - search engine optimization is one of the most effective and cost-effective online marketing strategies to date. Every day, billions of searches are made online, and your customers are looking for a business like yours every single day. This means that if you are not ranking well on search engines, you are missing out on extremely valuable traffic and ways to reach your target audience. So how can you improve your search engine rankings? Well, you probably know the basics already, so this is why, in this article, we will share 5 little-known SEO tips that not a lot of people think about, that could help you rank better, and improve your SEO. 1.Think about images Most people only think about text, articles, and blog posts when
How Visual Search Changes SEO In 2019

How Visual Search Changes SEO In 2019

SEO
Ever since they appeared in the late 1990s, search engines like Google have been constantly upgrading. When it comes to the input method, the last couple of years saw an explosion of new interfaces that allowed us to browse the Internet without typing in actual words in the search box. First of all, users got the opportunity to voice search Google and this turned out to be a hit since more and more people are using voice command to start their online search. Secondly, the visual search took on as the next generation of search engines. The technology had been there for years, with smartphone users reading bar codes and QR codes for years now. However, aiming your camera at any sight you might find interesting and feel inquisitive about it wasn’t possible. The best thing you could do
25+ Common SEO Mistakes You Need To Avoid In 2019

25+ Common SEO Mistakes You Need To Avoid In 2019

SEO
Search Engine Optimization, or SEO for short, is one of the most crucial factors for building your online presence. It comprises of a series of steps and best practices that you need to implement in your website, to make sure you show up on the search engine results page - SERP. You see, people mostly turn towards search engines like Google, enter a keyword or key phrase and the search engine finds relevant results associated with that entered keyword. This is done using a search algorithm which looks through all the different websites and arranges them categorically in reference to relevance. The art of SEO is to optimize your website and your content so that it will show up in the user's SERP with respect to a particular keyword or key phrase being searched. Now, just like there...
Weight Given to Technical On-page SEO over Off-page and Authority Backlinks

Weight Given to Technical On-page SEO over Off-page and Authority Backlinks

SEO
Both on-page SEO and off-page SEO are crucial to the success of an SEO campaign. While both are widely practiced by SEO experts, they are on completely different sides of the fence regarding SERP. For the most part, understanding how search engine algorithms work helps in determining which strategies are more favorable. Both approaches of SEO stand to improve the visibility of a brand online. However, both have different metrics that indicate success. Off-page SEO is majorly concerned with building the authority of a website amidst the thousands of sites there are online. On the other hand, on-page SEO concerns everything about a website, ranging from content to website design. If you are new to SEO, you may want to consider implementing both approaches. However, while at it, her...
What is Search Console? Are You Ranking on Google?

What is Search Console? Are You Ranking on Google?

SEO
Google Search Console is a free service that Google offers to help you control and maintain your site's presence in Google's search results. You do not need to sign up for the Search Console to include your site in Google search results. However, by registering, you will better understand how your site appears on Google and optimize its ranking in the search results. Why Use Search Console? Google search console monitor your site's performance in Google search results. It helps you with the following matters: Make sure Google can access your content. Submit new content to crawl and delete content that you do not want to see in the search results. Create content that offers visually appealing search results, and ensure ongoing tracking. Check the maintenance of your site ...
How to Improve your Search Rankings with Keyword Research

How to Improve your Search Rankings with Keyword Research

SEO
SEO is one of the most cost-effective marketing strategies you can use as a business. Every day, we perform tens, if not hundreds of searches on search engines for various reasons. Customers are actively looking for and comparing products, and for many, it is the main way they come in contact with a product and business. In fact, the main way many customers come in contact with a company is by searching for something on Google and then finding a company that meets their need. But at the same time, few searchers on Google scroll past the first page, and therefore, it is crucial to rank well on Google if you want your business to be found. There’s a joke among Search Engine marketers that if you want to hide a dead body, you do it on the third page of Google, and there’s a lot of tr
How To Build A Website That Grabs The User’s Attention

How To Build A Website That Grabs The User’s Attention

Online Marketing, SEO
Having a website is the best way to advertise, get the attention of potential customers, and be available 24 hours a day. The average person goes online to check their social media and look for products, services, and information over 20 times a day. That is a higher average than any other entertainment medium, or advertisement service can offer your business.  With over 1.5 billion websites out there on the internet, it is more important than ever before to have one that grabs the viewer's attention and holds it long enough to get your message across. Here are the ways that you can ensure your website has the best chance of being seen by the biggest percentage of internet users. Concentrate On Search Engine Optimisation What is the point of having a website if it isn’t in the top
Top 5 Powerful Technical SEO Tips You Must Know

Top 5 Powerful Technical SEO Tips You Must Know

SEO
Google is the primary source of traffic across the internet providing the cheapest and fastest means of amassing views. This part you might know but what you might not is why your website is still toiling in the SEO race yet you create excellent, optimized content time and time again. Well, your answer is down to the technical SEO structure of your website which is probably not in tandem with the gold standard set by search engine watchdogs. Lucky for you though today we'll be delving into the technicalities in a bid to improve this particular aspect so that you can multiply your traffic significantly. Without further ado, here are our top 5 technical SEO tips. 1. Ensure essential resources are crawlable Robots.txt is often the measuring yardstick for most people when gauging craw...
How to Improve Your Content with CopyWritely Content Optimisation Software

How to Improve Your Content with CopyWritely Content Optimisation Software

Online Marketing, SEO
How to improve your content with CopyWritely Content Optimisation Software As a digital marketer, content is everything. Marketing hacks and tricks are great for boosting the results of an existing campaign, but what lays the foundation for all successful marketing campaigns is the content. Content lays the foundation for a successful marketing campaign. In fact, content is a prerequisite for a successful marketing campaign. It doesn’t matter what you do, or what your strategy includes if you don’t have kick-ass content. Far too many marketers start in the wrong end and put all their focus on the wrong things. Content comes in all shapes and forms, but for marketing, the two most common are written content and visual content. When working with SEO (which you should if you are a ma
4 Powerful SEO Tips that will Skyrocket Your Rankings

4 Powerful SEO Tips that will Skyrocket Your Rankings

SEO
4 powerful SEO tips that will skyrocket your rankings It’s no secret that when executed correctly, SEO (Search Engine Optimisation) can generate incredible marketing results. But SEO is like an art, that takes time to master, and in order to optimize your website and skyrocket your rankings, you need to know exactly how search engines work. When you rank for your business’ targeted keywords, you can attract lots of new customers and ultimately get more conversions for your business. As such, the first step for succeeding with SEO is identifying the keywords you want to rank for, then using effective SEO tactics to improve your rankings. Ranking well on search engines will drive relevant traffic to your website, and therefore, it can prove to be extremely effective in driving co
Strategies and Types of SEO Marketing

Strategies and Types of SEO Marketing

Online Marketing, SEO
SEO is an important aspect in an online marketing strategy because it is responsible for getting the visibility of a website to a higher position and keep it above all your competitors. With the effective SEO marketing, one can Increase website visibility, user traffic, conversion rate and return on investment. As part of any digital marketing strategy, Web Marketing 123 - Types of SEO is essential to take your business to customers through online platforms. Effective marketing demands it. But what is the optimization of a search engine? A collection of tools and professional practices that help your website get a better score on search engine results, which generates more traffic to your site and, potential for business growth. Network Marketing Optimization Network Marketing is ...
Small Business SEO: Resources to Improve Your Rankings

Small Business SEO: Resources to Improve Your Rankings

SEO
SEO ranking for small businesses can prove to be quite a maze. There are thousands of tools and tips that will claim to improve your rankings but sometimes even when you try them out, you just do not seem to get the results you want. Before you go out and spend a lot on SEO tools, take a look at these 11 resources to improve your rankings. With these, it is about finding the right solution for your business. Identify Your Value to the Customer Most businesses are about solving problems. It is important that you can clearly identify what problems you are solving for your customers. Knowing the problem you are solving will help you better understand the reason people search for your business, it will help you know when they search for your solution as well as how. Asking yourself...
What You Need to Know About Website Optimization

What You Need to Know About Website Optimization

How-To, Online Marketing, SEO
Anyone that runs a business website knows how important it is for the site to be optimized so that it attracts traffic, generates leads, and converts visitors into customers. So, what does website optimization mean? Website optimization refers to all the technical and marketing methodologies used to attract traffic, engage visitors, and convert them into buyers or prospects using a clearly defined technique which meets a number of pre-defined objectives. And because website optimization incorporates a vast array of skills spanning across multiple disciplines, having the perfect website is not an easy thing to achieve. However, Google, as well as other search engines, have certain factors that they regard highly. By working on these components and enhancing them, you will achieve a bett...
How to Make The Best Use Of Instagram For SEO

How to Make The Best Use Of Instagram For SEO

Instagram, SEO
Instagram and SEO can be fused excellently to take your website/business promotion to the next level quite easily. You actually do a search for innovative techniques in SEO and keep on tracking the authority SEO sites, speakers, bloggers and what not, in search of something useful, not so hard, and result promising. And when you have such a resource like Instagram ready to take your flight to SEO to the free sky then why not try it and find out its full power in growing your business! Using Instagram for social engagement Instagram send signals for SEO to search engines. It’s already declared in Search Engine Roundtable and Social Media Week, and also came out through other resources that Google does not consider social media for rankings. That said, social media does not lose its positi
Interesting Statistics That will Boost You Up The SEO Ladder (Infographic)

Interesting Statistics That will Boost You Up The SEO Ladder (Infographic)

SEO
Want to boost your SEO, create more search engine exposure and gain more organic traffic from search engines? This infographic will present you with interesting statistics that will boost you up the SEO ladder in an appealing, clear, and engaging way. One of the key goals of all website owners is to get a satisfactory amount of people to come onto their website. One of the best ways to achieve this is through effective SEO. SEO stands for search engine optimization and is paramount when it comes to getting the decent unpaid search results. It involves adjusting the content of the site in accordance with the search engine's algorithms that decide how a site should be ranked. Different techniques are often used to gain the top spot in the search results, and the type that works for you
5 Tips on Writing an SEO-Friendly Youtube Video Description

5 Tips on Writing an SEO-Friendly Youtube Video Description

Online Marketing, SEO
The landscape of content marketing is drastically changing and vlogging is quickly becoming the in-thing for millions of marketers across the world. There is so much you can achieve by combining your content with quality videos and the best thing is that this does not cost much when compared to other modes of marketing. However, as you embrace this effective marketing method, it is important to understand how things work in order to reap big and reach out to the ever increasing number of YouTube subscribers across the world.  One of the key features you will need to understand is how to write effective SEO-friendly YouTube video descriptions, title, and relevant tags. As a marketer, your customer acquisition largely depends on Search Engine Optimization but this must be done profess
5 powerful Reasons Your E-Commerce Business Shouldn’t Ignore SEO

5 powerful Reasons Your E-Commerce Business Shouldn’t Ignore SEO

SEO
Is your e-commerce ignoring SEO? Want to know the reasons why you shouldn't ignore SEO? You’ve designed an incredible e-commerce site, you offer outstanding products, and people are visiting and placing orders! You currently invest in paid traffic of various types like Pay Per Click, Pay Per View, Banner Ads, and Facebook Ads, and your investment is really paying off. Paid traffic is an excellent source of targeted traffic for an e-commerce website. In fact, some of the biggest e-commerce sites rely on it such as Amazon, Target, and Walmart. However, while paid traffic may be great, there’s something else that you should be using for your e-commerce site that will help you get even more traffic, clicks, and conversions. What is it? – search engine optimization! An effective, re
Why Keyword Research is Your Way to Paying Customers (and how to do it for free)

Why Keyword Research is Your Way to Paying Customers (and how to do it for free)

SEO, Tips & tricks
If you're a business in 2018, you've likely dabbled in keyword research. Maybe you know four or five terms that best represent your business, but nothing really more than that. This definitely is better than no keyword research at all, but consider this: in a 2018 survey conducted by Content Marketing Institute asking 195 for-profit, B2C businesses about what contributed to their success with content marketing, 75% of companies reported having an organized strategy as the main contribution. 146 out of 195 businesses ranging in size and industry cite having a strategy as the main reason for having success with content marketing... That's way too common of a trait to ignore. "Organized strategy" might sound scary to some people, firing off visions of bi-hourly projections and cas
Boost Your Business with These Advanced SEO Techniques

Boost Your Business with These Advanced SEO Techniques

SEO
Boost Your Business with These Advanced SEO Techniques Being aware of the needs of your target audience and delivering on them can dramatically increase the traffic to your website. You'll see a rise in your conversion rate as well. There may be many more people looking for what your site has to offer than you even realize! It's up to you to help Internet users find their way to your site as easily as possible. The only way to do so efficiently is through search engine optimization. Becoming an expert in SEO is actually much easier than it's often made out to be. You can save yourself quite a bit of money by not hiring an expert in the field at all. According to B2B marketing, the Google search engine clocks in over 10 million unique searches per month. In the United States, almos...
Organic SEO Vs Social Media Marketing: What do Wonders?

Organic SEO Vs Social Media Marketing: What do Wonders?

SEO, Social Media Marketing
Organic SEO Vs Social Media Marketing: What do Wonders? Well, in this era of high-end technologies, it’s not something impractical and impossible to get lost in the cyberspace. So, if you are leading any online business or a website then it’s highly recommended to go an extra mile and ensure that your website is getting a hi-fi online visibility. And, a couple of such renowned digital marketing strategies which can effectively skyrocket such an online visibility are nothing but the organic SEO and social media marketing respectively. Actually, it totally depends on your website, one approach would be more effective than the other. What is organic SEO? Organic SEO is not something new! It is thriving since that time when digital marketing came into existence. It can be said that org
Improve Your Organic Search Rates With Optimized SEO

Improve Your Organic Search Rates With Optimized SEO

How-To, SEO
Improve Your Organic Search Rates With Optimized SEO It's the question that every website owner asks: "How do I get more traffic to my site?". There's a lot of ways you can bring that traffic in, but the best and most reputable way of doing so is to improve your SEO, so you can bring organic links in from search engines. Here's just why it's so important to do it this way, and tips to help you improve your SEO. These will all help increase your traffic, all while improving the quality of your site. Why Organic SEO? As mentioned, there's a lot of ways you can bring in readers. A few years ago, it was common for sites to use 'black hat' SEO techniques. These were tactics that were ethically vague and relied on some kind of trickery, either to bring traffic in or keep search engines i...
5 Small SEO Tips For Bloggers That Will Make for Huge Results

5 Small SEO Tips For Bloggers That Will Make for Huge Results

SEO
5 Small SEO Tips For Bloggers That Will Make for Huge Results If you've come here in the hopes of getting the ultimate solution to search engine optimization, and the "secret" to ranking number one - you've come to the wrong place. In fact, no matter where you go, you will have come to the wrong place, because in SEO, there is no such thing. Unless you land on a scam website. Because then they'll convince you that you've come to the right place. You can spend thousands of dollars on Google ads to get more traffic by getting your website displayed at the top, but did you know that you can learn SEO and implement those strategies into your own website and get it displayed at the top completely free? Well, you can. In this article, you'll learn 5 small SEO tips that you can ...
Top 5 Common SEO Mistakes Google Says You Need To Avoid

Top 5 Common SEO Mistakes Google Says You Need To Avoid

SEO
Top 5 Common SEO Mistakes Google Says You Need To Avoid Today, we're going to talk about the Top 5 Common SEO Mistakes Google Says You Need To Avoid and teach you how you can avoid them. 1. Working with SEO before your site profiles value Mistake number 1 is working with SEO before your site has any value proposition. As yourself: "Why would a site choose my site in the search results" What differentiates your page compared to other competitors? Do you have lower prices? Great customer service? Better quality? Starting with the value proposition simplifies SEO. No matter where your site ranks in search results. If you want to stay on top, searchers need a value proposition: To click on your site, to come back and revisit your site and to recommend your site to t...
Free Ways to Increase Traffic To Your Website

Free Ways to Increase Traffic To Your Website

Online Marketing, SEO
Free Ways to Increase Traffic To Your Website (adsbygoogle = window.adsbygoogle || []).push({}); Before I go more into detail about some of the free ways to increase traffic to your website I thought I'd share a disclaimer first: There's no such thing as really FREE. Everything cost something. Yes, this is free when it comes to cash but you have to invest something and in this case, it is time and time is money. Invest your Time and get money as an outcome.   1. Participate in Forums You should participate and be active in online forums but not just any forums. Relevant forums to your niche where people are spending their time. Give answers to their problems or give them some tips. The most important part is that you actually engage with people in your niche.  You
How to Improve SEO With Videos

How to Improve SEO With Videos

Business, How-To, SEO
How to Improve SEO With Videos (adsbygoogle = window.adsbygoogle || []).push({}); SEO can be improved in many ways and a way to improve SEO that a lot of people don't think about is using videos. In this article, you'll learn How to Improve SEO With Videos and with the help of videos get your site ranked very high and very quickly. 1.Create a short 30 - 60 second video. It can be moving or images, doesn’t matter. Then post that video on your business Google+ page (build one if you don’t have one). 2. Post the video on your website (preferably front page), post on your business youTube channel and make sure your video title includes a search keyword string that your potential customer will search for. The point is- something that includes a widely used search keywor
Effective Ways to Build Backlinks

Effective Ways to Build Backlinks

Business, SEO
Effective Ways to Build Backlinks (adsbygoogle = window.adsbygoogle || []).push({}); Building backlinks is a great way to increase your website's authority and ultimately rank higher in Google. By having lots of high-quality backlinks, you can improve your search engine rank and get more website visitors. In this article, you can learn about Effective Ways to Build Backlinks 1. Guest posting When guest posting, you are writing articles for other websites. As a return, you can place your website link in the bottom of the article. If you post your articles on a high-authority blog, the results will be better. However, the link that you drop will both gain you direct clicks and improve your SEO. 2. Internal linking to your website Internal Linking is a key practice
What Is The Most Important Part Of SEO?

What Is The Most Important Part Of SEO?

Business, SEO
What Is The Most Important Part Of SEO? (adsbygoogle = window.adsbygoogle || []).push({}); The most important part of SEO is determining who your audience is and giving them what they want. How you do that depends on the type of site, but no matter what, you need to build sites for users- never for search engines. Think about the digital customer decision journey. We break it down into introduction, interest, intent, and conversion. Like so: Introduction Let’s use an example. Let’s say you’re a contractor specializing in roofing. You make the most money replacing roofs rather than patching them. The purpose of your site is lead gen. You need qualified leads who are looking for this particular service. Well, you know that your audience is homeowners. More importantly, it’s h
How Can Google+ Help me With SEO?

How Can Google+ Help me With SEO?

Business, SEO
How Can Google+ Help me With SEO? (adsbygoogle = window.adsbygoogle || []).push({}); Google Plus is the product of Google so it will always give plus points to you and your SEO. Google is trying to rank the best, most relevant content higher, therefore it is your responsibility to not only create high-quality content but (for your own sake) to help Google identify your content as high quality. Presence and quality participation on Google Plus would help you achieve this and get several other benefits of Google Plus. So.. How Can Google+ Help me With SEO? 1. High Correlation between Google Plus Ones and Search Rank The quantity and the quality of shares on Google Plus on a particular piece of content were found to have a very high correlation with higher organic