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Dec62023 by MattNo Comments

What Is Behind Slot Marketing

Behind the spinning reels and dazzling animations of slots, developers and online casinos are actually employing high-level marketing strategies. In this article, we'll explore the fascinating realm of how online slots are marketed and reveal the tactics brands are using! Visual Appeal and Themes Even the most brilliantly marketed slot is hardly going to make an impact if it comes with a boring theme or poorly designed graphics. Slot developers spend thousands of hours creating visually stunning slot games with bright in-your-face colors, high-quality graphics, and animations that will jump out of your screen. Developers also tell stories through different themes. The themes are never-ending, from ancient civilizations to extraterrestrials to mythology like leprechaun-infuse...

Nov12023 by MattNo Comments

How Mobile Game Advertising Works

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In 2022, American consumers spent $56.6 billion on video game titles and hardware. Mobile gaming and in-app purchases, also wildly popular, generated an additional $19.61 billion in revenue. Despite the massive revenue reached by mobile gaming purchases, these don’t indicate how many people play games on their devices. According to a 2021 study, almost 57.3% of the US population (equating to around 191 million people) use their mobile devices to play games, validating the trends of mobile gaming in the entertainment industry. Unwilling to pay the price to remove ads, many players opt to play their favorite games with advertising enabled, which has led to a very lucrative advertising boom in mobile gaming. Mobile Gaming Advertising Revenue The explosion of advertising withi...

         
 
 
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