Instagram

Afraid that you are making Instagram mistakes? Years ago, I hopped onto Instagram like any other curious person to see what Instagram was all about, and quite quickly, I fell in love. Soon thereafter, I started wondering whether or not there were tricks to grow my following, increase my likes, and in any other way increase my presence on the social platform. And sure enough, it did, but many of those tactics are holes that have now been filled with Instagram realized people (including me) were hacking the system. Soon thereafter, I started wondering: if people’s attention is on Instagram, why can’t I use Instagram as a marketing tool, and use it to increase brand awareness, and build relationships? And if you’ve been using Instagram in today’s landscape, you know you can. ...

Everything You Need to Know About Advertising on Instagram : Instagram ads In 2015, Instagram ads were made available to all marketers. The Facebook-owned social media platform, that was obtained for 1 billion dollars didn’t have any sources of income and was instead bleeding money. But Instagram had one thing: Attention. As a marketer, you need to realize you’re only trading on one thing: Attention. If you don’t have your audience’s attention, you won’t be able to increase sales, boost conversions, increase brand awareness, or improve any other metric you might want to focus on. When Facebook bought Instagram, they realized the immense attention that was on Instagram, and where attention is, there’s money to be made. The good news is that Instagram has no lack of attention. In f...

How to Create a Unique Visual Theme on Instagram Instagram is a social media platform that is based on visual content. Have you ever tried uploading a post without using visual content? Hint: It isn't possible. To say the least, your visual content on Instagram is tremendously important. It is what helps you stand out from the crowd, and it is your value proposition to your audience. Over 95 million posts are shared on Instagram daily. This puts the greatest importance on the content you put out. But not only should your content be appealing, relevant, and high-quality, it should also follow a certain theme. There are a few things that separate the leaders on Instagram from the people who are struggling to get to the top, and one of them is that they have a visua...

Instagram has more than 700 million monthly active users, less competition and a more committed audience than other large social networks like Facebook or Twitter. Whether your strategy needs an update or if you are a newcomer to this social network, you will find these tips very useful for your business, take note! 1. Show what you do in a creative way Focus on the solution you give, not on the product you sell. On Instagram, it is essential to add value to the followers and look really good while doing it. Never underestimate that your most important asset in this social network is the visual content. If your business is service-oriented, focus on showing the process behind it. Show the culture of your company, share your mission with the world or simply share some tips. It is possible...

The Complete Guide to Using Instagram Direct Message (DM on Instagram) Direct Message on Instagram is tremendously powerful and helpful tool that few brands are using to its full potential. It has a ton of quirky built-in features that many don’t know about, and it is an incredibly effective tool both for regular users, but more importantly, brands trying to get the most of Instagram by connecting with their audience. In this article, I am exploring all of the features that Instagram Direct Message has to offer, how it works, and how you can use it to market your business. In other words, everything there is to know about the feature. What is Instagram Direct Message? Let’s start with the obvious. Instagram Direct Messages, also referred to as DMs. Direct, and Instagram Direc...

37 Harmful Mistakes You're Making on Instagram Instagram is an incredibly powerful social platform.37 Harmful Mistakes You're Making on Instagram In September 2017, the platform reached 800 million monthly active users, up from 600 million in December 2016. That alone is quite extraordinary. Especially when considering the fact that it was done in just 7 years. Instagram is tremendously effective for brands and marketing as well, and it is reported that there are 15 million registered businesses using Instagram business profiles. It is safe to say that Instagram is extremely powerful, but the truth is that unless you’re using it in the right way, and using the strategies that are true and tested, you’ll have a hard time achieving the impressive statistics that Instagram has shown ...

12 Effortless Ways to Skyrocket Sales on Instagram Today Instagram has over 700 million active daily users. It’s one of the most widely used social media platforms in the world, and as a result, people’s attention is there. As a marketer, you’re trading for attention. Everything you do in marketing is dependent on getting the attention of your audience. Only when you have their attention, you can try to convince them that your brand is the best. Being a marketer that trades for attention, you’ll be happy to hear that Instagram has tons of it. With more than 700 active daily users - many of which log in to the platform several times a day, I can promise you that there is no shortage of attention on Instagram. The challenge is grabbing their attention - and when you h...

The Complete Guide to Instagram Hashtags (What You Need To Know About Instagram Hashtags) Hashtags are a huge thing on Instagram. In fact, it is considered to be the single most effective way of reaching new audiences, growing more followers, and getting more exposure. Whether it actually is the most effective, I leave up to you, but one thing that is sure is that hashtags are something everyone should use. Despite their efficiency in helping you grow your business or personal page, people have split opinions on them. Some people hate them, while others know how effective they are, and try to cram out every single drop of marketing power they have. To prove the power of hashtags, did you know that posts that include at least one hashtags receive 12.6% more engagement than po...

The Complete Guide To Instagram Archives: What You Should Know About Instagram Archives There's a chance that you don't know about the Instagram Archive feature. But since you're here, chances are that you know what it is, but not quite how to use it, and get the most out of it. Am I right? The truth is that Instagram's Archive feature holds a lot of untapped potentials and the sad part is that only a handful of Instagram use it. Have you ever deleted a post but then regretted it afterward? With the Archive feature, that won't be an issue anymore. If you want to hide a post that didn't perform well, improve the overall look of your feed, or hide posts for any other reason delete a post from the feed, you can now do just that. As a marketer, you want to use every single tool ...

14 Mind-Blowing Instagram Marketing Statistics You Need to See For 2018 When searching for statistics that prove the power and sheer size of Instagram in marketing, very few results show up. You get to see articles that include statistics like "Selena Gomez is the second most followed account on Instagram". But what does this have to do with Instagram marketing? Nothing. That's right. Therefore, I have created an article that only includes the most relevant statistics about Instagram marketing. In other words, statistics that marketers like you and I actually care about. Not statistics about the "most liked post on Instagram" or other things that have nothing to do with social media marketing. (adsbygoogle = window.adsbygoogle || []).push({}); Let's not waste any...