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Improve Your Organic Search Rates With Optimized SEO

Improve Your Organic Search Rates With Optimized SEO

How-To, SEO
Improve Your Organic Search Rates With Optimized SEO It's the question that every website owner asks: "How do I get more traffic to my site?". There's a lot of ways you can bring that traffic in, but the best and most reputable way of doing so is to improve your SEO, so you can bring organic links in from search engines. Here's just why it's so important to do it this way, and tips to help you improve your SEO. These will all help increase your traffic, all while improving the quality of your site. Why Organic SEO? As mentioned, there's a lot of ways you can bring in readers. A few years ago, it was common for sites to use 'black hat' SEO techniques. These were tactics that were ethically vague and relied on some kind of trickery, either to bring traffic in or keep search engines i...
Why You Don’t Need to Pay a Dollar For Social Media Marketing

Why You Don’t Need to Pay a Dollar For Social Media Marketing

Social Media Marketing
Why You Don't Need to Pay a Dollar For Social Media Marketing With social media, or any other type of marketing for that matter, the more money you invest, the better results you'll generate? Right? Well, the most logical answer would be yes, but on second thought, you know that isn't always the case. You can, for example, generate more clicks and conversions with a Google Adwords ad that is optimized and has a high score and that pays less per click, rather than an ad that pays a lot for each click but doesn't have an optimized and appealing ad. Look at this visual from Search Engine Land explaining the principle: The idea with social media is that you need to pay lots of dollars to generate any results worthwhile. Yes, investing in social media can help boost your resu...
The Complete Guide to Instagram Hashtags (What You Need To Know About Instagram Hashtags)

The Complete Guide to Instagram Hashtags (What You Need To Know About Instagram Hashtags)

Instagram
The Complete Guide to Instagram Hashtags (What You Need To Know About Instagram Hashtags) Hashtags are a huge thing on Instagram. In fact, it is considered to be the single most effective way of reaching new audiences, growing more followers, and getting more exposure. Whether it actually is the most effective, I leave up to you, but one thing that is sure is that hashtags are something everyone should use. Despite their efficiency in helping you grow your business or personal page, people have split opinions on them. Some people hate them, while others know how effective they are, and try to cram out every single drop of marketing power they have. To prove the power of hashtags, did you know that posts that include at least one hashtags receive 12.6% more engagement than po...
The Complete Guide To Instagram Archives: What You Should Know About Instagram Archives

The Complete Guide To Instagram Archives: What You Should Know About Instagram Archives

Instagram
The Complete Guide To Instagram Archives: What You Should Know About Instagram Archives There's a chance that you don't know about the Instagram Archive feature. But since you're here, chances are that you know what it is, but not quite how to use it, and get the most out of it. Am I right? The truth is that Instagram's Archive feature holds a lot of untapped potentials and the sad part is that only a handful of Instagram use it. Have you ever deleted a post but then regretted it afterward? With the Archive feature, that won't be an issue anymore. If you want to hide a post that didn't perform well, improve the overall look of your feed, or hide posts for any other reason delete a post from the feed, you can now do just that. As a marketer, you want to use every single tool ...
How to Leverage Instagram Geotag Feature To Get Your Local Followers To Your Store

How to Leverage Instagram Geotag Feature To Get Your Local Followers To Your Store

How-To, Instagram
How to Leverage Instagram Geotag Feature To Get Your Local Followers To Your Store Geolocations are something that is greatly underused on Instagram in comparison with its potential. As a local business, geolocations on Instagram is an opportunity you simply can't afford to ignore. The good news about them, for you, is that very few local businesses are using them, or any of the methods I'll present in this article, and this means that you have very little competition but a ton of opportunities. In this article, we're looking at how you can leverage the geotag on Instagram to get more people aware of your physical location and to get more customers. (adsbygoogle = window.adsbygoogle || []).push({}); What is a geotag? A geotag, also known as geolocation is a locatio...
14 Mind-Blowing Instagram Marketing Statistics You Need to See For 2018

14 Mind-Blowing Instagram Marketing Statistics You Need to See For 2018

Instagram
14 Mind-Blowing Instagram Marketing Statistics You Need to See For 2018 When searching for statistics that prove the power and sheer size of Instagram in marketing, very few results show up. You get to see articles that include statistics like "Selena Gomez is the second most followed account on Instagram". But what does this have to do with Instagram marketing? Nothing. That's right. Therefore, I have created an article that only includes the most relevant statistics about Instagram marketing. In other words, statistics that marketers like you and I actually care about. Not statistics about the "most liked post on Instagram" or other things that have nothing to do with social media marketing. (adsbygoogle = window.adsbygoogle || []).push({}); Let's not waste any...
Top 10 Accounts With The Most Followers on Instagram

Top 10 Accounts With The Most Followers on Instagram

Tips & tricks
Top 10 Accounts With The Most Followers on Instagram (adsbygoogle = window.adsbygoogle || []).push({}); The top accounts on Instagram have quite the follower count. While some are struggling to reach 100K followers, others are growing that number each day. 1. Instagram - @Instagram Not quite the surprise, right? Instagram strategically places suggestions of recommended accounts that you should follow, and of course, Instagram always places themselves there. Their massive follower count isn't necessarily because they are sharing the most content, but because they are getting the most exposure. They built the platform and they have full power over it. If they wanted, they could make everyone follow them by default and give them no option to unfollow them. However,...
3 Potential Social Media Marketing Threats To Identify Before They Appear

3 Potential Social Media Marketing Threats To Identify Before They Appear

Social Media Marketing
3 Potential Social Media Marketing Threats To Identify Before They Appear Social media is a powerful marketing tool for marketers. If used correctly, it means great exposure for your brand, a highway to connecting and engaging with your target audience which leads to long-lasting relationships that establishes trust. It also means traffic, newsletter signups, and potential customers coming further down your conversion funnel. And social media can do this at a fraction of the cost that traditional display ads or most other marketing methods can. In fact, it can even do it better, if used correctly, that is. Marketers have started to realize the many benefits of social media marketing, and as a result, more brands than ever have made social media a part of their marketing strategy. ...
The Ultimate Guide To Finding People On Instagram

The Ultimate Guide To Finding People On Instagram

How-To, Instagram
The Ultimate Guide To Finding People On Instagram Want to find people from your target audience? Want to find your friends? Want to find people who share the same interests as you? Look no further, because, in this article, I'll present The Ultimate Guide To Finding People On Instagram and the different methods you can use. Note that not all methods won't work for all groups of people. With these methods, you can find all types of people:  friends, your target audience, people with similar interests, and so on. But note that all methods won't work for all types of people. Some will work for all, some will work for only two, and some only for one particular group, but don't worry though! I'll tell you exactly which methods are best for what. Hashtags Hashtags are great tools t...
Top 20 Powerful Snapchat Marketing Statistics You Need To See

Top 20 Powerful Snapchat Marketing Statistics You Need To See

Snapchat
Top 20 Powerful Snapchat Marketing Statistics You Need To See It's no secret that Snapchat's core audience is teens and millennials. In other words, people from the older generation. This means that as a brand with a target audience of teens, you have an exceptional chance to reach, impact, and convert your audience that is spending time on Snapchat. But before you start using Snapchat for marketing and to reach your audience, you need to know if it can generate any results, right? Therefore, I've compiled a list of Snapchat statistics which are interesting to know about. It contains statistics on everything from demographics to usage, to what it can do for your brand. Snapchat has over 166 million average daily users. No, Snapchat isn't as large as the biggest social ...
How to Tell if Your Social Media Strategy Is Working

How to Tell if Your Social Media Strategy Is Working

How-To, Social Media Marketing
How to Tell if Your Social Media Strategy Is Working You've created your social media strategy, you've put your strategies into action. Now what? Do you just wait for the results to start rolling in? Or even more correctly, how to do you know when and if you generate any results from your social media efforts? Social media has gone from being a fad to become something that almost every brand is using. In fact, according to a study by eMarketer, 88% of Companies are Using Social Media for Marketing. But there's still one big challenge that is scaring people away from social media, and that is the fact that it’s extremely difficult to accurately measure the results of social media, and therefore also your return on investment, or ROI. There's no doubt that social media is, ...
How To Effortlessly And Quickly Get More Likes on Instagram

How To Effortlessly And Quickly Get More Likes on Instagram

How-To, Instagram
How To Effortlessly And Quickly Get More Likes on Instagram Want to increase the number of likes on your Instagram posts? Don't feel like you're getting enough credit for your posts? There are several reasons that getting more likes on Instagram is good. First, it shows that you have an engaged audience and it makes your page look better. This is especially true if you've previously struggled with a low engagement on your Instagram page. The second reason why getting more likes on Instagram is important is that it can help increase the chances of you getting your post featured on the Search & Explore page, but also top posts on hashtags and locations. Getting lots of likes is, in that sense, like a slippery slope where lots of likes lead to even more likes and exposure. ...
How to Add a Link to Your Instagram Stories (And How to Use It)

How to Add a Link to Your Instagram Stories (And How to Use It)

How-To, Instagram
How to Add a Link to Your Instagram Stories (And How to Use It) (adsbygoogle = window.adsbygoogle || []).push({}); Are you using Instagram Stories and want to know how to add a link to them? Some time after Instagram's launch of Stories, they introduced swipeable links to the feature. This update was well received since Instagram is known to be very conservative when it comes to allowing people to share links, and it gave marketers one more way to use Instagram to drive traffic back to their website and ultimately increase the chances of a conversion. Previously, the only place to share links on Instagram was in your bio. Due to this, marketers found it very hard to use Instagram for driving traffic, which is a highly popular objective for many marketers. With a simpl...
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