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The Complete Guide to Using Instagram Direct Message (DM on Instagram)

The Complete Guide to Using Instagram Direct Message (DM on Instagram)

Instagram
The Complete Guide to Using Instagram Direct Message (DM on Instagram) Direct Message on Instagram is tremendously powerful and helpful tool that few brands are using to its full potential. It has a ton of quirky built-in features that many don’t know about, and it is an incredibly effective tool both for regular users, but more importantly, brands trying to get the most of Instagram by connecting with their audience. In this article, I am exploring all of the features that Instagram Direct Message has to offer, how it works, and how you can use it to market your business. In other words, everything there is to know about the feature. What is Instagram Direct Message? Let’s start with the obvious. Instagram Direct Messages, also referred to as DMs. Direct, and Instagram Direc...
14 Ways to Get Started With Social Media Marketing For Your Business Today

14 Ways to Get Started With Social Media Marketing For Your Business Today

Social Media Marketing
14 Ways to Get Started With Social Media Marketing For Your Business Today In recent years, social media has become a more and more important part of businesses’ marketing strategies. From multi-billion dollar companies like Coca-Cola to small startup companies There’s no doubt that social media marketing works, and that it helps brands achieve incredible results because otherwise, brands wouldn’t use it. What’s more, we have the social media statistics that back it up. Social media was only a few years ago something that most marketers considered a fad and something for the kids, but now, more and more people are starting to realize the incredible potential that lies in social media marketing, and that it’s just not true. It might have been something for the kids when it...
67 Powerful Benefits Of Social Media Marketing For Your Business

67 Powerful Benefits Of Social Media Marketing For Your Business

Social Media Marketing
67 Powerful Benefits Of Social Media Marketing For Your Business You have probably heard how powerful and effective social media is for marketing a million times before. But why is that so? Simply saying "social media is great for marketing" doesn't tell us a lot, right? Sure, you can take a look at 51 Powerful Social media And Marketing Statistics You Need to Know and get a ton of information on the results social media can drive, however, it still doesn't tell us a lot about the ways it can help you, and for which marketing objectives you should be using it. Therefore, In this post, I'll be listing 60 benefits that social media marketing has for your business, and tell you how you can use them to drive better marketing results. Sounds good? Then let's dig right in! 1. ...
37 Harmful Mistakes You’re Making on Instagram

37 Harmful Mistakes You’re Making on Instagram

Instagram
37 Harmful Mistakes You're Making on Instagram Instagram is an incredibly powerful social platform.37 Harmful Mistakes You're Making on Instagram In September 2017, the platform reached 800 million monthly active users, up from 600 million in December 2016. That alone is quite extraordinary. Especially when considering the fact that it was done in just 7 years. Instagram is tremendously effective for brands and marketing as well, and it is reported that there are 15 million registered businesses using Instagram business profiles. It is safe to say that Instagram is extremely powerful, but the truth is that unless you’re using it in the right way, and using the strategies that are true and tested, you’ll have a hard time achieving the impressive statistics that Instagram has shown ...
How to Improve Customer Relationships On Social Media That Boost Customer Retention

How to Improve Customer Relationships On Social Media That Boost Customer Retention

How-To, Social Media Marketing
How to Improve Customer Relationships On Social Media That Boost Customer Retention You probably already know the incredible results social media can drive for your business by now. With the help of social media, you can skyrocket your sales and increase your number of customers, but the truth is that social media can do so much more than drive sales. The catch, however, is that not every brand realizes this. They see every marketing source, including social media, the way they see traditional advertising. Focus on shoving as many ads as possible down your customers’ throats, and eventually, they’ll buy from you. But the world of marketing is changing, and social media is different from your traditional ways of marketing. Instead of using social media to nag on your custo...
12 Effortless Ways to Skyrocket Sales on Instagram Today

12 Effortless Ways to Skyrocket Sales on Instagram Today

Instagram
12 Effortless Ways to Skyrocket Sales on Instagram Today Instagram has over 700 million active daily users. It’s one of the most widely used social media platforms in the world, and as a result, people’s attention is there. As a marketer, you’re trading for attention. Everything you do in marketing is dependent on getting the attention of your audience. Only when you have their attention, you can try to convince them that your brand is the best. Being a marketer that trades for attention, you’ll be happy to hear that Instagram has tons of it. With more than 700 active daily users - many of which log in to the platform several times a day, I can promise you that there is no shortage of attention on Instagram. The challenge is grabbing their attention - and when you h...
11 Powerful Tools To Help You Write The Perfect Marketing Email

11 Powerful Tools To Help You Write The Perfect Marketing Email

Business, Online Marketing
11 Powerful Tools To Help You Write The Perfect Marketing Email Writing marketing emails sounds like a tough prospect for any marketer, but when you approach them in the right way, you can increase those email open rates and really start to connect with your customers. You need to master being personable in your emails while convincing the recipient that they want to buy your product. If you're looking to improve your email writing skills, then you're in the right place. Here are the tools you can use to improve your emails and get those customers buying. 1. Daily Page If you're serious about getting better at marketing emails, then you'll need some outside help. This is where this tool comes in. It puts you in touch with a multitude of writing courses, that will help you with s...
Why Your Brand Needs to Consider Instagram Influencer Marketing [Infographic]

Why Your Brand Needs to Consider Instagram Influencer Marketing [Infographic]

Influencer Marketing, Instagram
Why Your Brand Needs to Consider Instagram Influencer Marketing [Infographic] Instagram is one of the fastest growing social platforms available today. Marketers everywhere are working hard to harness the power of all its features, including Instagram Stories. With 800 million monthly active users, your audience is likely there. Instagram has high engagement rates. 17% of U.S. users check the network multiple times a day. While it's important to get your brand's Instagram profile off the ground, include influencers in your marketing strategy. Gone are the Days Where You Need a Celebrity Endorsement Before the internet, many companies used celebrity endorsements to win consumer trust. Some major brands, such as Weight Watchers and Nutrisystem, still rely on these endorsements to ma...
Improve Your Organic Search Rates With Optimized SEO

Improve Your Organic Search Rates With Optimized SEO

How-To, SEO
Improve Your Organic Search Rates With Optimized SEO It's the question that every website owner asks: "How do I get more traffic to my site?". There's a lot of ways you can bring that traffic in, but the best and most reputable way of doing so is to improve your SEO, so you can bring organic links in from search engines. Here's just why it's so important to do it this way, and tips to help you improve your SEO. These will all help increase your traffic, all while improving the quality of your site. Why Organic SEO? As mentioned, there's a lot of ways you can bring in readers. A few years ago, it was common for sites to use 'black hat' SEO techniques. These were tactics that were ethically vague and relied on some kind of trickery, either to bring traffic in or keep search engines i...
Why You Don’t Need to Pay a Dollar For Social Media Marketing

Why You Don’t Need to Pay a Dollar For Social Media Marketing

Social Media Marketing
Why You Don't Need to Pay a Dollar For Social Media Marketing With social media, or any other type of marketing for that matter, the more money you invest, the better results you'll generate? Right? Well, the most logical answer would be yes, but on second thought, you know that isn't always the case. You can, for example, generate more clicks and conversions with a Google Adwords ad that is optimized and has a high score and that pays less per click, rather than an ad that pays a lot for each click but doesn't have an optimized and appealing ad. Look at this visual from Search Engine Land explaining the principle: The idea with social media is that you need to pay lots of dollars to generate any results worthwhile. Yes, investing in social media can help boost your resu...