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Freelance Work in 2022: How To Maximize Your Outreach

When I first began working freelance, I struggled to find people that actually needed my services. The truth is, employers don’t look hard enough when they need to hire somebody to perform a service for them – which is why you need to get your name out there to bring in clients.  Fortunately, getting yourself […]

Body and Mind Harmony as The Most Important Professional Trait

Human nature is such that we begin to think about our health only when some of the vital signs fail. We begin to think about the fact that we need help at the mental level only when we, again and again, react to certain incentives in a way that is harmful to us. We stop […]

5 Simple Tips For Using Twitter to Get More Likes

By 2020 Twitter remains one of the most widespread social platforms in the world. Twitter is also quite dissimilar to media like Instagram or Facebook. Unlike the mentioned, Twitter is built on short messages. And so the mechanisms of becoming famous around it are different than in other social media too. This might make you […]

7 Trends to Incorporate in your Content Marketing Strategy for 2020

7 trends to incorporate in your content marketing strategy for 2020 As 2019 pulls a valedictory and we move to a new decade, content gains more prominence, bringing web traffic by almost eight times singlehandedly. With people wanting well-researched content to solve their problems, the content has gained a status of ubiquity. Today, every business […]

Top 10 Marketing Services for Higher Education

There are many challenges facing marketers who are working in the higher education industry. These marketers need to use the most effective strategies to navigate several factors such as student satisfaction, admissions, fundraising and maintaining alumni relationships. Getting the best services related to branding, analytics, design, strategy, and implementations will lead to a huge difference […]

Which Social Platform Should you use for Influencer Marketing?

Which social platform should you use for influencer marketing? Influencer marketing is growing enormously worldwide, and marketing budgets are increasingly moving from traditional marketing to Influencer marketing and online marketing, simply because that is where the consumers are. Consumers do their best to dodge traditional advertising such as television ads, and as a marketer, it […]

What is the Definition of an influencer? Here’s The Answer!

What is it That Define a Social Media Influencer? What is the definition of an influencer? If you have even just a tiny bit of experience with influencer marketing, you probably think you know the answer to this question. But do you really know what a social media influencer is? What is it that defines one? […]

Building a Personal Brand: Benefits and Hidden Risks

Every business owner needs a personal brand to establish what they stand for. Your personal brand should be unique because this is your chance to ensure your business stands out from the crowd. Effective personal branding is one that accords your visibility, both online and offline. Even though we live in a digitalized world, there […]

6 Damaging Influencer Marketing Outreach Mistakes to Avoid

Are you struggling with getting influencers to respond to your outreach messages? Are you afraid they won’t respond when you contact them? Is it frustrating when you contact countless social media influencers about a potential partnership and no-one responds? I know the feeling. It’s bot time-consuming and tiresome. You’ve identified suitable influencers for your campaign, […]

How to Approach Influencers: A Complete Guide

Want to learn How to Approach Influencers? Want to learn how to contact influencers? It is natural that you struggle with something that you have little or no prior experience in. You simply have not developed the skills and tactics for doing it effectively. One of the things that marketers who work with influencer marketing […]

Top 5 Effective Ways to Build Your Relationships With Influencers

Developing strong relationships is the key to having fruitful contacts and having more success with what you do. It is also one of the most important skills in both business and life. You should always strive towards building relationships that can impact your life or business in a powerful way. Relationhips is also relevant when it […]

Powerful Ways to Promote Your Coupon Marketing Campaigns

History of Coupons The word coupon has been named after the French word “COUPER” which means to “CUT”. The coupons are started from 1886 when a pharmacist named John Pemberton created a special recipe for Coca Cola which was initially sold for 5 cents a glass. He started a campaign to distribute free coupons throughout […]

Transforming Legacy Organizations by Embracing Digital Media for Audience Engagement

All of us are experiencing a technological revolution like never before. It is transforming how we live, work, and connect completely. It is no different for businesses either. Every business leader has felt the impact of the digital uprising, which has blurred the lines between physical, digital, and biological experiences. Be it the financial sector […]

What Marketing Work to Outsource and What to Do Internally

What Marketing Work to Outsource and What to Do Internally  To outsource or to do it internally? That is the dilemma most marketers are facing. There are factors that force you to outsource some marketing tasks. First off, startups that cannot hire an in-house team find it economical to outsource.  However, freelance marketers and professional […]