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Social Media Marketing

7 Essential Tactics to Grow Your Business With Social Media

7 Essential Tactics to Grow Your Business With Social Media

Social Media Marketing
7 Essential Tactics to Grow Your Business With Social Media (adsbygoogle = window.adsbygoogle || []).push({}); When you use social media for your business, there are a ton of rules you must follow. At least if you want great results. Those rules can be divided into helpful tactics, and essential tactics. Helpful tactics are those that help you generate better results and grow your page, such as interacting with your audience. Essential tactics, on the other hand, are the things you need to do in order to succeed on social. If you skip doing them, you'll be slowed down in the process, and you'll have a hard time reaching your goals. One may say that essential tactics are the things that lay the foundation to a successful social media presence, and that helpful...
5 Tips to Grow Your Business Using Social Media

5 Tips to Grow Your Business Using Social Media

Social Media Marketing
5 Tips to Grow Your Business Using Social Media (adsbygoogle = window.adsbygoogle || []).push({}); Social media is a powerful tool. Have you lost interest yet? We hear that expression all the time! "Social media is vital for your business", "Social media is great for marketing", "You need to use social media", and so on... But what does that really mean? And more importantly, how can you actually use social media to grow your business? We hear all these buzz words and expressions about social media's "tremendous" power (by the way, its power is tremendous), but what's more interesting is how you can extract that awesomeness into your very own marketing strategy, and achieve the results everyone seems to be getting. In this article, I'm listing...
4 Hacks to Convert Social Media Engagement Into Real Sales

4 Hacks to Convert Social Media Engagement Into Real Sales

Social Media Marketing
4 Hacks to Convert Social Media Engagement Into Real Sales (adsbygoogle = window.adsbygoogle || []).push({}); You have the followers, you have the engagement. Now what? The reason you are building your brand's social media presence is not to get a lot of engagement and followers. It is to further down the road sell more. Whether your main goal is to increase brand awareness, drive traffic, or newsletter sign ups, all of those things ultimately lead to sales. Jennifer Goldberg once said "Social media is great for audience engagement and brand awareness, but it takes a special touch to translate buzz into revenue" and this is extremely accurate when it comes to engagement being converted into sales on social media. In this article, I'll be listing 4 ways you ca...
5 Must Do’s of Instagram to Succeed as a Business

5 Must Do’s of Instagram to Succeed as a Business

Instagram, Social Media Marketing
5 Must Do's of Instagram to Succeed as a Business (adsbygoogle = window.adsbygoogle || []).push({}); Social media is a tremendously powerful marketing tool. Are you convinced that you need to use it yet? No? That's what I thought. Luckily, I have statistics to back it up. Six in ten online adults have Instagram accounts. What's more, 15 million registered businesses using Instagram business profiles. Did you also know that in March 2017, over 120 million Instagrammers visited a website, got directions, called, emailed, or direct messaged to learn about a business based on an Instagram ad? Those are pretty powerful statistics alone. Now, most of you probably already have an Instagram account for your business but are looking to improve the results from i...
4 Reasons You Need Humor in Your Social Media Marketing

4 Reasons You Need Humor in Your Social Media Marketing

Social Media Marketing
4 Reasons You Need Humor in Your Social Media Marketing (adsbygoogle = window.adsbygoogle || []).push({}); Something that most brands aren't using in their marketing is humour. Some brands don't know they can use it. Others motivate their choice of not using it with the explanation that they're too conservative for it to work. The truth is that no matter what type of business you are, humour works. Why? Because humans love to laugh! No matter if it's Dorothy, 95 years old, or your conservative boss. Succeeding in making your audience laugh leaves a long-lasting impression that will be tremendously beneficial for your brand. Social media is a great place to use humour. It's a relaxed place where most of its users are looking to be entertained. Give...
4 Things Large Brands Can Teach Us about Social Media Marketing

4 Things Large Brands Can Teach Us about Social Media Marketing

Social Media Marketing
4 Things Large Brands Can Teach Us about Social Media Marketing When you compare yourself to the world-leading brands, don't you feel hopeless? They spend millions on ads and resources to create campaigns that get instant traction and reach millions of people. Resources that most brands don't have. There's no way in hell we can replicate their marketing results! But one thing we cannot forget is that these companies also started from the ground up at one point. Without millions to spend on ads. They didn't have millions lying around  at their disposal. Sure, their marketing spend might have increased dramatically since starting out, however, there are principles in marketing that are true no matter if you have $2,000 or $2,000,000 to spend. In big brands' social med...
How To Implement Video in Your Social Media Marketing Strategy

How To Implement Video in Your Social Media Marketing Strategy

How-To, Social Media Marketing
How To Implement Video in Your Social Media Marketing Strategy (adsbygoogle = window.adsbygoogle || []).push({}); Video is one of the most powerful forms of content you can put out on social media. 90% of the information transmitted to the brain is visual. What's more, visuals are processed 60,000 times faster in the brain than text. What about a video which has been shot with 60 frames per seconds? Inevitably, it will be a completely different story as opposed to sharing a single photo on your social media. Or even just plain text. In this article, we're looking deeper into the world of video content and how you can implement it into your social media strategy. Why use video in social media marketing? The statistics speak clearly about video content and it...
7 Common Social media Marketing Mistakes (And How to Fix Them)

7 Common Social media Marketing Mistakes (And How to Fix Them)

Social Media Marketing
7 Common Social media Marketing Mistakes (And How to Fix Them) (adsbygoogle = window.adsbygoogle || []).push({}); Social media is a powerful marketing tool. It's so powerful that I don't need to introduce its benefits, because everyone already knows about them. Unfortunately though, you will make mistakes. And those mistakes will be costly for your brand. Fortunately, preventing them from happening is easy, and most of the time, it's as simple as being aware of the mistakes you are making. In this article, we're looking at 5 Common Social media Marketing Mistakes (And How to Fix Them) 1. Not responding to comments Every time I see brands on social media who aren't responding to their audience's comments, I drop a tear, because I know that they're missing out o...
How to Future Proof Your Social Media Marketing Strategy For 2020

How to Future Proof Your Social Media Marketing Strategy For 2020

How-To, Social Media Marketing
How to Future Proof Your Social Media Marketing Strategy For 2018 (adsbygoogle = window.adsbygoogle || []).push({}); Nothing lasts forever. In business, this is particularly accurate, because one day you can be hot, and the next day struck by a social media storm and bad press. Social media is extremely quickly evolving, and if you aren't on top of the latest trends and tactics, you'll be out quicker than you came. In fact, social media is so quickly evolving, that in order to remain relevant, you need to update your social media strategy on a regular basis. As a business, you can't afford to risk it all on something that might be completely out of date tomorrow. Predicting the future is hard, especially in this fast-paced tech savvy world we live in. No matt...
30 Instagram Tips That Will Boost Your Instagram Marketing (True and Tested)

30 Instagram Tips That Will Boost Your Instagram Marketing (True and Tested)

Instagram, Social Media Marketing
30 Instagram Tips That Will Boost Your Instagram Marketing (True and Tested) (adsbygoogle = window.adsbygoogle || []).push({}); Are you looking to boost your Instagram marketing results, grow your followers, increase engagement, and strengthen your presence on the platform? Good. Then you're in the right place. Instagram is a tremendously powerful marketing source, but its true powers can only be seen when you have a strong strategy and make all the right actions. In this article, I'll, therefore, present you with 3o true and tested Instagram Tips That Will Boost Your Instagram Marketing. All of which are true and tested personally by me, and have helped me grow 600K followers on the platform. Let's dig right in! 1. Always use hashtags It feels like this point i...
5 Things Business Owners Need to Know About Social Media Marketing

5 Things Business Owners Need to Know About Social Media Marketing

Social Media Marketing
5 Things Business Owners Need to Know About Social Media Marketing (adsbygoogle = window.adsbygoogle || []).push({}); Social media has an immense marketing power for businesses, but to take advantage of that power, it's important to know just how to use the tool. In worst cases, using social media the wrong way can have negative effects on your business - but as long as you are aware of the do's and the dont's you can be calm. That social media has a lot of marketing power isn't exactly a secret, but to those who are still hesitant, here are some statistics: In 2015 Facebook influenced 52 percent of consumers’ online and offline purchases, up from 36 per cent in 2014. 51% of smartphone users have discovered a new company or product when conducting a search on the...
How To Dramatically Improve Your Social Media Results in 5 Simple Steps

How To Dramatically Improve Your Social Media Results in 5 Simple Steps

How-To, Social Media Marketing
How To Dramatically Improve Your Social Media Results in 5 Simple Steps   (adsbygoogle = window.adsbygoogle || []).push({}); In order to improve your results, in the long run, it's not enough to simply bump up your ad budget - even though that can be helpful short term. To improve your results quickly - and get them to stay there, you need to make some tweaks and changes to your current social media strategy, and to achieve results, there are some key pointers you need to know about- and follow: Always provide value Provide more than you promote. (80/20 rule should be followed) Engage and listen to your audience 1. Post at least once a day (and find the ultimate number of posts) No matter which social media expert you ask, you need to post somethin...
Generate More Sales on Social Media Using These 5 Tricks

Generate More Sales on Social Media Using These 5 Tricks

Social Media Marketing
Generate More Sales on Social Media Using These 5 Tricks (adsbygoogle = window.adsbygoogle || []).push({}); Are your social media efforts generating any sales? In the hunt of the tricks that can help you do so? You're in the right spot. Social media has the power of generating quite remarkable results in terms of sales. In fact, a study found that 78.6% of sales people who are using social media to sell out performed those who weren’t using social media. That's not all. When talking about exceeding sales quota by more than 10%, social media users were 23% more successful than their non-social media peers. What's more is that over 40% of correspondents said they’ve closed between two and five deals as a result of social media. Quite impressive. ...