Saturday, November 27

37 Powerful Twitter Statistics and Facts You Need to Know

37 Powerful Twitter Statistics and Facts You Need to Know

General Twitter Usage statistics

  • Twitter has 328 million monthly active users.

Twitter active users

  • There are 500 million tweets being sent each day.


  • 80% of Twitter’s users are accessing the app from a mobile device.


  • Twitter have 100 million daily active users.


  • 24% of all males on the internet use Twitter.


  • 21% of all females on the internet use Twitter.


  • There are over 67 million Twitter users in the US.




  • 57.6 percent use it at least once per day.



Twitter business and marketing statistics


  • Twitter is valued at 10.38B as of Sept. 9, 2017.

Twitter market valuation

  • Twitter generated a revenue of 2.52 billion USD in 2016.

Twitter revenue 2017


Twitter brand response time

  • 76% of users are likely to recommend a brand if they’ve received friendly customer service on Twitter.



  • eMarketer expects 67.2 percent of companies with more than 100 employees to be marketing on Twitter in 2017.


  • 66% of Twitter users have discovered a new small or medium-sized business on the platform.


  • 94 percent of Twitter users that follow small or medium brands plan to buy something from them.


  • 69 percent of users that follow small or medium brands have purchased something that they saw from a brand on Twitter.

Twitter statistics
Source: MS. Pinky Maniri




  • Moms are 45 percent more likely to make purchases based on product information they find on Twitter.


Twitte Statistic
Source: Mashable Statista



  • Twitter users who watch a branded video on Twitter have 28 percent higher purchase intention



  • 42% of Twitter users use Twitter to learn about products and services.


  • 63% of people choose to follow Small Business to show their support.


  • 42% of consumers learn about products and services via Twitter.


  • 85% of users feel more closely connected with a small business after following them on Twitter.

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