5 Harmful Social Media Mistakes You Need To Avoid Social media can do great things for your brand. But if you’re using it in the wrong way, it can also do the opposite. Mistakes are what’s keeping you from reaching your true potential on social media, and what’s slowing you down. The first step to […]
Become a Social Media Expert For Free With These 8 Clever Tricks Everywhere we go, it seems like everyone is throwing the term “Expert” around. But what does it really mean? Because really, there’s no official way to get that title. Most of the time, people are giving it to themselves because it sounds good. […]
How to Bridge The Gap Between Brand and Customer on Social Media It’s tough as a brand to build great relationships with their customers. Sure, you can leave a few comments saying “Nice!” on your customer’s social media posts. But what about the connections that really matter? The true friendships you can establish as a […]
8 Vital Questions to ask When Developing Your Social Media Strategy When you are working with social media without a clear strategy and plan, you’re operating in the blind. Without a plan and objective, how do you know how well you are doing? How do you know how you can improve when you don’t have […]
13 Clever Social Media Campaigns You Need To Use To Gain Traction It’s well-known that social media is a great tool for almost any brand to market themselves. But the truth is that solely sharing a few images and interacting with a few people just won’t cut it. At least if you’re striving to achieve […]
5 Hacks to Improve your Customer Relationships on Social Media Customer relationships are everything. Any business with customers is in the people business. Therefore, it is vital that you treat them with the respect and service they deserve. When you improve your customer relationships, you get to know them, you increase their trust in you, and […]
7 Essential Tactics to Grow Your Business With Social Media When you use social media for your business, there are a ton of rules you must follow. At least if you want great results. Those rules can be divided into helpful tactics, and essential tactics. Helpful tactics are those that help you generate better results […]
5 Tips to Grow Your Business Using Social Media Social media is a powerful tool. Have you lost interest yet? We hear that expression all the time! “Social media is vital for your business”, “Social media is great for marketing”, “You need to use social media”, and so on… But what does that really mean? […]
5 Ways to Build Valuable Relationships and Keep Your Audience Engaged with Social Media When social media was new and people called it a fad, the businesses who were early to adopt it had one goal and one goal only. To grow followers. And it makes sense considering the fact that almost everyone who followed […]
How To Use Social Media as a Public Relation Tool Public relations is an important aspect for brands. The idea that press releases are all there’s to it still lives on today among many businesses, but that couldn’t be more far from the truth. Sure, press releases are still an important part of it, even […]
Top 4 Harmful Social Media Mistakes You Can’t Afford To Make Social media is a powerful marketing tool for businesses. When it is going well, it can increase sales, drive traffic, increase brand awareness, build relationships and much more. But when it goes bad, it can do the complete opposite. Decrease your sales, harm your […]
4 Hacks to Convert Social Media Engagement Into Real Sales You have the followers, you have the engagement. Now what? The reason you are building your brand’s social media presence is not to get a lot of engagement and followers. It is to further down the road sell more. Whether your main goal is to […]
5 Social Media Terms and Words You Need to Know to Know in 2017 As things like social media emerge and impact our lives, new words are also needed, created, and introduced. When working with social media, it’s important that you are aware of the most common words and terms so you’re not standing and […]
What to Think About When Using Social Media for Customer Service The way brands are managing their customer service is changing. Why? Simply because new, better, and easier ways of interacting with customers are popping up. Social media is one of them. Are you holding hard to the traditional ways of handling customer service such […]
4 Reasons You Need Humor in Your Social Media Marketing Something that most brands aren’t using in their marketing is humour. Some brands don’t know they can use it. Others motivate their choice of not using it with the explanation that they’re too conservative for it to work. The truth is that no matter what […]
5 Social Media Tactics Your Competitors are Using (And How to Use Them) They say you should learn from those who are better than you. And that is completely true. Even if you don’t think your competitors are better than you, there’s always things they are better than you at, and that you can learn […]
4 Tips to Creating Social Media Contests That Boost Sales Contests on social media have a tremendous marketing power. Execute them correctly and you’ll generate results that only cost a fraction of what the price for them is. With clever contests, you’ll both increase brand-awareness, and drive people into your sales funnel. In this article, […]
4 Things Large Brands Can Teach Us about Social Media Marketing When you compare yourself to the world-leading brands, don’t you feel hopeless? They spend millions on ads and resources to create campaigns that get instant traction and reach millions of people. Resources that most brands don’t have. There’s no way in hell we can […]
How To Implement Video in Your Social Media Marketing Strategy Video is one of the most powerful forms of content you can put out on social media. 90% of the information transmitted to the brain is visual. What’s more, visuals are processed 60,000 times faster in the brain than text. What about a video which […]
How to Boost Sales of Things That Aren’t Selling With Social Media Have products that doesn’t sell? Want to promote them and start getting sales on them? Luckily, getting traction for products that doesn’t sell well isn’t a difficult task. Social media has time and time over shown the tremendous results. In fact, a report […]