How To Monetize Your Instagram Account
More and more people are making a living off Instagram so why shouldn’t you be able to?
There are many ways to monetize your Instagram account on and today, we’ll go through just that.
Before you can begin making money of your Instagram, you need a large following. There’s no going around that.
If you don’t have a large following yet, you need to build your Instagram page. With the help of complete guide gaining followers, you should be able to build your account to the point where you have the ability to make money fairly quickly.
When it comes to marketing in general, social medias are very effective in reaching the companies’ target audience. So what you want to do is to have enough followers that are engaging and of a certain target group.
What separates social media marketing from other conventional marketing is your relation with your followers. People that follow you tend to value your integrity and hence be more persuaded into buying the products you promote, more so than celebrities. This is what companies place value on and hence pay for, an interactive audience that value your judgement in the products you market.
People who are interested in monetizing their Instagram account often ask “how many followers do I need to make money?” and the real answer is that it depends. However, a common number that is brought up a lot is 10K followers. Do however have in mind that there are so many other factors that plays a part in deciding when you can start making money for example your engagement. If you have 10K followers but a terrible engagement, no brand will want to work with you. 10K followers is a good starting point for monetizing your Instagram account, though.
How to Monetize your Instagram account
1. Become an Influencer
An excellent way to monetize your Instagram account is to become an influencer. An influencer is someone who influences people’s decisions and lives, for example what clothes they buy. Influencers are often looked up to as the go-to source for inspiration for example in fashion.
This is where brands can leverage influencers and the influencer gets paid – it’s a win-win. Because the followers of an influencer usually looks up to the influencer, they want to wear the same clothes as the influencer, have the same shoes and live the same life etc. Here is the golden opportunity where influencers are becoming interesting for brands. If the influencer’s followers wants to wear the same thing as the influencer, a brand can give the influencer clothes (and money depending on how large account you have) and let the influencer share images of them wearing it. In short, a very targeted way of marketing because of the power the influencer have.
But how do I get brands to contact me?
There are several ways to begin partnerships. Normally, if you run a smaller Instagram account, the chances are that you will need to contact the brands yourself and ask them if they would be interested in marketing on your page.
Once you grow larger, brands will naturally come to you instead.
There is, however, a great place for you to get brand contracts on if you have 10K followers and up.
The VeloceNetwork is a network of social media influencers and brands. Brands are always in the hunt for new influencers so by registering in the VeloceNetwork (which is completely FREE for influencers), you put yourself out there and if brands find your page interesting, they might contact you and want to start a partnership. Register FREE today HERE!
The only requirements are the following:
2. Sell Products
If you have a following on Instagram, why not sell something that fits their needs?
The key is to identify who follows you and what could be the product that they would be willing to buy. And, of course, master the technique of selling it without being too pushy and promotive.
3. Shoutouts
If you’re a regular Instagram user you probably know what a shoutout is. If not, What is a shoutout will learn your all you need to know! A shoutout is basically one account mentioning another Instagram account through a photo or video post.
There are a lot of people wanting to grow their Instagram accounts and a lot of them are willing to pay for it. Shoutouts is a great way for people to grow their Instagram account, at least if they get shoutouts from accounts with lots of followers.
Hopefully, you have a pretty decent amount of followers now and can offer to sell shoutouts to those who want to grow their pages.
4. Affiliate Marketing
Affiliate marketing is one of the simplest ways to make money online.
If you’re new to affiliate marketing: Affiliate marketing is basically you earning a commission by promoting a person’s or company’s product. You find a product you really like and that you believe your followers will like and then share it with your followers. For every sale that you make you’ll be rewarded with a share of the profit. There are tons of Affiliate marketing websites where you can sign up and choose your brands. CJ.com is one of them.
Just sign up for some affiliate programs, add your personal link in your Instagram bio and start promoting!
5. Selling your photography
If you’re a professional (or amateur but keen!) photographer, Instagram is a great way to advertise and sell your shots to either individuals or agencies. Add a watermark to your snaps and use the captions to list all selling details in a concise manner.
Conclusion
There are tons of ways to monetise your Instagram account but the mentioned ways above are the most popular and effective ways.
To start making money on Instagram, just make sure you have a fairly large following and a high engagement.
If your engagement is low, you will have a hard time generating good results. How to increase your engagement will help you increase your impact and reach.
Are you making money on your Instagram page? Let us know!
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