What is the best social media app? Ironically there are more than one, and here are the five things you need to know about them.
As of 2020, almost 80% of all Americans had a social media profile.
Over half of the world’s population uses one or more social media apps.
While some people use these apps to connect with old friends and relatives who are far away, many use them to conduct business and market their brand.
Do you know how to use social media apps to benefit your business? Is there an app to manage your social media presence?
What is the best social media app? Well, that depends on who you ask. Keep reading to learn five things you need to know about what some consider essential social media apps.
1. The Most Downloaded App of 2020
TikTok was the most downloaded app last year despite warnings that the Chinese company is tied to the Chinese Communist Party and the fact that it is banned in India.
There is an abundance of content on TikTok with its easy-to-create short videos. Users turn to TikTok for entertainment, news, how-tos, and more.
It has the tools users need to create videos with various effects to make them all-the-more appealing.
2. In-App Shop
Instagram debuted an in-app shop so users can easily buy the products they are most likely to buy from ads catered to the user. Users can simply shop the posts in their feed.
See something you like? Do you have to have that pair of boots? You can buy them right in the app.
If you are on the other end as the seller, this feature makes it easy for your target customers to buy and share your products.
Telegram stands above its competitors because of its security. It’s one of the top social apps as far as privacy goes for secret texting.
It’s more than a texting app though. Businesses can connect with their target customers instantly by creating chatbots or can use the channel feature to post messages to all their subscribers at once.
4. Real-Time Recording
The new social network that has been called “social podcasting with a video twist” is one of the best new apps to join in 2021. Tapebook allows you to use their real-time recording feature without having to wait for file uploads.
You engage with your community through short audio and video “tapes”.
5. New Business Features
The Facebook Messenger App added features to appeal to business accounts. Businesses can use Messenger to advertise and send newsletters. They can create chatbots and offer deals to engage with their customers.
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What is the Best Social Media App?
What is the best social media app to meet your needs? You’ve seen the top social media apps, which one has features that appeal to you the most?
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