Instagram is currently among the top 5 social media platforms around the world. It brings you across multiple entertaining platforms. Using Instagram for your business could be the best decision if you want to grow and take your business reach to the next level. The only thing you need to do now is to increase your engagement. Here are some tips that will undeniably ensure growth in your Instagram engagement.
Valuable content
Instagram is all about visuals. Create content that the user remembers visually and wants to share with others. Shares and saves are the best ways to increase your engagement. Carousel posts are the best way to provide visuals and data at once.
Engage with audience
Instagram is about connecting with your audience. The quality of your content matters but don’t just keep posting your content with no audience interaction. There are a lot of interactive features to help you. Use Instagram polls, sliding scales, quizzes, and questions in your Instagram stories.
You can also interact with your audience in the comment section and DMs. It will make your followers feel heard. The best example of how effective and important direct engagement is for businesses is the success of the best online casinos UAE with thousands of recurring users and the number keeps on increasing with time. All the safe and trusted sites ensure they offer the best services along with lucrative welcome offers and bonuses to keep their customers engaged. As a user, you just have to locate the additional bonuses and promotions on any of these safe UAE sites and you are good to go. All this shows how powerful this marketing tactic is.
Hashtags and Locations
Hashtags help you to get your content across to users with similar interests. The best ways to use hashtags are to be specific. Don’t use the ones used widely. Using specific hashtags will help you increase relevance and target your audience. Use hashtags that range between 5,000 – 50,000 posts. These are the perfect range, as you will get a decent amount of exposure.
Location tags help you reach the users around the place. Along with hashtags, you need to be specific with your location too. Don’t be too specific unless you’re tagging your own place of business. Mentioning your state is not going to help. You can use city or community tags to generate engagement and get followers.
Video
Experiment with new formats. Make reels, go live, create animated videos and upload them on your feed and stories. Be creative with videos. With videos, the audience will engage with your content for longer, and you can communicate with them. Stats show more than 90% of the users engage with video content on Instagram. Along with that, videos get more reach and engagement compared to photos.
Consistency
Instagram is a platform where you will gain generate engagement with your quality. You need to deliver what the audience wants, and you need to do it consistently. Your Instagram content should be relatable to your audience, appealing, and aesthetically pleasing. The best way to deliver content the audience wants is to ask them about it. You can post stories asking about the content and use the audience poll or scales to ask the audience if they like your content.
Best time to post
You’ve put in a lot of hard work to create the video or the animated post, found the proper hashtags, and tagged the right location, but these alone don’t ensure engagement. Don’t post at any time. You need to check the optimum time most of your audience is active on Instagram.
There are no specific times to post. Posting at optimum times makes sure your content reaches maximum users. It’s crucial to check your account analytics and consider posting at various times to learn what works best for you.
Basics
It’s not easy to get your social media up and running with a huge number of followers and likes, and shares. It takes time and hard work. You need to be consistent. Create content for your audience. Involve them in the process. Ask your followers what they do they want. Don’t be afraid to experiment with your content. Do something different for the others. Find the right audience. Followers, likes, shares, and saves are substantial for boosting your Instagram engagement, but consider consistently improving your content.
Engagement is all about connecting with the audience. There are no set rules to increase your engagement. However, these tips will help you scale your audience’s interest and cater to them with the right content.
