Instagram is undoubtedly the most effective business social tool of the decade. With over 1 billion users, what better way to reach your potential customers than create an Instagram business account? But how exactly will you turn the account into a thriving marketplace for your goods and services?
This article will take you through the best ways to gain and maintain real Instagram followers. You will learn all the best Instagram promotion techniques and how to use them to your advantage. In a world where many Instagram users buy fake followers, here’s how to get real, organic Instagram followers.
How to gain Instagram followers
So you have been on Instagram for a while now but can’t seem to get more followers no matter how hard you try. These proven tips by Path Social will help you grow your Instagram followers to the next thousands. All you need to do is be patient and keen with each step.
1. Prioritize profile optimization
The first step in ensuring a solid Instagram presence is optimizing your profile. It determines how visitors to your handle will see your business and whether or not it will appeal to them. Get yourself a memorable name that will not disappear in the vast web of Instagram accounts.
You will also want to use your company logo as your profile picture and get a catchy phrase on your bio. Another critical step you should remember is to add a link tree to your bio for all the visitors and Instagram followers on your page.
2. Learn photography best practices
Another foolproof way to grow Instagram following in any account is to pay heed to your photography and editing. No one likes to see shoddy pictures; your followers won’t either. Take online photography and editing classes if you must, or better still, hire a professional from Path Social to get the job done.
3. Post with regular consistency
There is nothing as frustrating to a follower as a dormant account. It is the fastest way to repel new followers and lose existing ones. Create a flexible post schedule, and be sure to stick to it. This way, your followers know when to expect your posts. The more activity on your account, the more followers you will get.
4. Engaging captions
Instagram is not just about photos and videos. Captions go a long way in setting the mood. So it’s about time you put more thought into the captions that accompany that glamorous photo! Captions can be anything from a satirical, witty comment to a sweet emoji or a trending hashtag. Whatever you choose, be sure that it matches your post.
5. Read your audience
What audience do you hope to reach? This is an important question when considering your overall Instagram growth. It will help you tailor your content to suit your potential followers. For instance, if your audience prefers interactive posts, that is undoubtedly the way to go! Reading your audience may be difficult. Luckily for you, Path Social knows the best way to navigate this hurdle.
6. Use trending content formats
Monitoring trending content is a reliable Instagram promotion technique you should incorporate. Find out what is trending and use it to popularize your posts. Banking on trending content can have you going viral within no time. However, be careful to use only positive trends since some can be your ultimate downfall.
Maintaining your Instagram followers
Maintaining a loyal Instagram following is just as draining as creating one. Luckily, we have a team of professionals who can help you manage your account. Reach out to Path Social (your best Instagram growth service) and get real Instagram followers in no time and grow your business easier and faster than ever before!