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Tag: events activation agency

Why Experiential Marketing Has An Edge Over Traditional Marketing

Why Experiential Marketing Has An Edge Over Traditional Marketing

Business
With a wide range of brands available in the market, there are only a few who hold your attention. Have you ever thought about why some brands gain immense exposure and develop a huge fan base? whereas some lack behind in the race, even after investing lumps of capital? It entirely depends on the effectiveness of your brand activation marketing strategy. If your brand is marketed and placed effectively in the strategic marketing dynamics it is sure to generate more revenue with a wider reach. Everyone is well aware of brands like Pepsi, Coca-cola & Thumbs-up, all are different brands from the same segment, that have unique images in the minds of customers. They are the brands from the same league that has well established themselves with different brand activation marketing strategi...