Unfortunately, many golf course websites leave a lot to be desired. The design and content are not inspiring to many fans of golf. On the other hand, you can come across other well-designed sites that tend to attract, keep, and convert customers.
This is the reason why you need to improve your golf website so that you can boost your bottom line. This post discusses everything you need to know about the best golf course web design.
What you should look for in a golf course website
No doubt, a strong golf course website cannot only make you look legitimate but also professional. Therefore, you need to consider the following factors to make sure that your site meets the needs of your customers:
Responsiveness
With the rise of modern technology, many people are now using various devices. So you must ensure that your site is accessible by a wide range of devices, such as smartphones. Simply put, you need to have a responsive web design that can allow you to create only one site that adapts to scale regardless of the device your potential customers are using.
As mentioned earlier, many people visit sites utilizing smartphones more than desktops, so you should make sure that your website is appealing to various devices. Besides, by creating one responsive web design rather than two websites, you can save money and time both at the beginning and during the time you have to edit it.
A great web design
Most people prefer interacting with a site that looks nice. Remember that your homepage can give the first impression to potential customers, so you need to make sure that the layout is excellent.
The web design of your site should be both aesthetic and functional. This means you should incorporate the right web design elements that can lead to a better search engine ranking for your website. Above all, your site should be easy to navigate, fast, and should have high-conversion call-to-action.
Integrated booking widget
A great web design should include an integrated booking widget. Today, any reputable site for online tee time reservations required to have this feature. Golfers may visit your site to book their games. Therefore, if you don’t provide this booking feature, they may likely leave your site and choose the next course.
A booking widget makes it easier for you and your potential customers. It means you don’t need to make phone calls to every group of people on your tee sheet. Instead, your website can reserve customers while you’re doing other important things.
Pictures and videos
Aside from the text, you should also have high-quality pictures and videos on your site. These can tell the story of what you offer on your golf course. People want to see beautiful pieces of nature on your golf course, so make sure that you include these pictures and videos. Even better, images are part of the content that can help your site to rank high in Google.
