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10 Main Advantages of Video Marketing for Small Businesses

10 Main Advantages of Video Marketing for Small Businesses

Business
Starting a video advertising campaign is something small businesses postpone for a long time, thinking it will cost them an arm and a leg. This was true in the past but modern technology and Internet access allow entrepreneurs to use video marketing to attract potential customers through original content. In fact, there are 10 main advantages of video marketing every small business owner should be aware of. You can measure a video’s impact Among the biggest advantages of using videos to promote your franchise is the ability to accurately measure their impact and reach. When you share a video on social media platforms such as Instagram, Facebook, TikTok, or Twitter, you get to see the exact number of views and shares. Furthermore, video sharing creates a snowball effect, as peop...