Thursday, June 13

How to Write a Cool Instagram Bio that Draws Followers and Likes

Instagram is rising quicker than any other social media platform.

Your Instagram bio is one of the first things consumers and Insta users come across and it is the heart of your profile. Building an interesting and cool bio that steals your viewers’ attention and attract a great number of Instagram likes should be a top priority for each brand and influencer but it’s tricky and genuinely needs much thought! So make every piece of information count.

We are all well aware of the value of a good first impression. If you wish to beautify and smarten up your Instagram bio, then in this handy guide, we’ll reveal you how to craft it in minutes which will surely convince new viewers to tap the “follow” button! Let’s get started!

Your Name, Profile Picture, and Skills

Your name is one of the most vital aspects of developing a killer Instagram bio.  Your name and username are the only fields that Instagram takes into account in search requests. The username is your identification on Instagram. It’s your @ handle. But, you can go the extra mile than just your name.

Give a thought to what makes you stand out from your competitors. Do you own a skill or industry niche? Are you recognized for offering a specific service? If your brand depends on you as an individual, then share little about who you are – your hobbies, values, interests and beliefs. Add this detail in your name which will assist you instantly to connect with the right crowd.

Make it succinct and unique! The last part in this procedure is picking a profile picture. While this task might appear like a piece of cake, just ensure you’re absolutely nailing the shot. If you’re a business on Instagram, the definite selection for this is your brand logo. This can assist with long-term brand recognition!

Website Link

I have mentioned this time and again, and I would like to repeat it. The only spot on Instagram where you can stick a clickable link is in your bio.  Make the most of this real estate and incorporate your website URL, landing page, blog page, or other link in this portion if you really urge to draw traffic. However, as your business and Instagram aims change with time, so should your website URL link.

Include Your Branded Hashtag, Custom Fonts and Instagram Quotes

Including your branded hashtag to your bio is yet another crucial Instagram stratagem. With Instagram’s latest upgrade, every hashtag in your bio can be directed into clickable links that lead the audience to your online portfolio. It is a cool approach to get your fans in the habit of posting with it.

This will benefit not only to drive post engagement but also to build a community around your brand. You can also experiment ofttimes by applying Instagram custom fonts in your bio to capture attention. Quotes can also be a creative way to convey an idea or develop a feeling of connection with like-minded people when they land on their page.

Just don’t forget to give credit where credit is due if you use someone else’s words.

Play with Emojis and use Line Breaks

Instagram is not a stuffy social media network. So, don’t hesitate to apply emojis or humor to catch eyeballs. Adding emojis is the perfect method to break up any text-heavy parts in your bio.

They express plenty of information in just a single character. It renders a visually fresh feel. You can even apply emojis to emphasize various aspects of your business… or even just to flaunt your personality! And remember, once selected, emojis aren’t set in stone. Have fun with different emojis over time to find what fits perfectly with your brand.

Including line breaks to your Instagram bio is an excellent means to make the information in your Instagram bio more bite-sized and consumable!

The basic job of styling up a call-to-action in your Instagram bio and welcoming your visitors to comment or engage can go a very long way. Give your viewers clear direction, whether it’s a phone number, email, buying tickets for your event, or even directions to your store if you have a physical location. This will definitely drive more traffic to your site. Make sure your call to action supports your Instagram marketing targets and aligns with the clickable link in your bio.


All said and done, I hope you enjoyed reading this. With these cool Instagram bio ideas in your pocket, you’re all set to take your social presence to the next level that exhibits the best of your brand and compels audience to like, follow, and even purchase, all in 150 characters or less. Nevertheless, your Instagram bio doesn’t require to be fixed—shake it up a bit. Now, hurry up! Good luck crafting your masterpiece!

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