Author: smithwillas

Smith Willas is a freelance writer, blogger, and digital media journalist. He has a management degree in Supply Chain & Operations Management and Marketing and boasts a wide-ranging background in digital media.

5 Unmistakable Signs of a Poor Corporate Culture and How to Improve It

5 Unmistakable Signs of a Poor Corporate Culture and How to Improve It

Business
Every company, whether small or big, has a culture that is defined by certain values and practices shared and agreed by all the members of the company. Culture has a significant impact on a business’s reputation and its ability to generate a return on investment. Therefore, it should be prioritized and measured just like other business objectives such as financial growth, product development, sales, marketing, etc. Culture reflects the identity and personality of an organization, which is dynamic and evolving with changing times and new experiences. The factors that shape a corporate culture include leadership styles, policies, processes, titles, hierarchy, and workplace environment among others. However, not every company is equipped enough to create a culture that can attract best
How to Use Free Sticker Giveaways for Marketing

How to Use Free Sticker Giveaways for Marketing

Business
Even in the era of digital marketing, using stickers is a tried and right marketing form. You know the time when most marketers advocate digital marketing and traditional advertising, using labels to market a business has its own significance. In today’s world, businesses know how stickers do well for their marketing purposes whether they want to enhance brand awareness, support their digital marketing efforts, or build a customer royalty. People are blind when they see the digital world filled with ads because they want something in their physical world. The write-up is going to explain why stickers work well in marketing a business and what ways they can be used to help you in your marketing strategy. Why sticker marketing works? Label marketing works exceptionally well for several