How To Market Your Business On Pinterest
On Pinterest (in general) you have to do 6 deliberate actions:
1: Build a clear and concise Pinterest Profile that shows Who you are and What you do in your business for your Most Important Viewers (prospects/clients).
2: Build and keep growing a meaningful LinkedIn Network of people in my industry and beyond. Target by sending invites to your Most Important Viewers.
3: Build a Professional Reputation based on the content I share and engage on, again relevant to my business goals. I focus my content and engagement on my Most Important Viewers.
4: Engage with your network in open conversations, relevant to who you are and what you do, again in your business.
5: Work to move past an online connection to an IRL (In real life) conversation, especially with your Most Important Viewers and the influencers of these prospects and clients.
6: Use your network to make new connections relevant to your business goals.
More ways on How To Market Your Business On Pinterest:
- Build an informative and extensive profile with work proofs, articles and statements from colleagues and clients, make sure these are not general but detailed towards specific tasks and projects and you as a person
- Build a company page, this is free of cost.
- Post and share valid content in your field on both your profile and company page on a regular basis.
- Build your network by connecting to relevant people in your field and pasta nd current colleagues and fellow students and friends.
The component that is most crucial on Pinterest is content. If you have a post with a great title and photo then you’ll get most people´s attention. Next is whether or not the person learned something in the article and a call to action that is clear and simple to accomplish.
