Did you know you can build customer loyalty with email? As a brand, customer loyalty is extremely important. That's probably no big news. But building loyalty and gaining a customer’s trust is not an easy task. It requires constant nurturing, consistent interaction, and genuine conversations. The first step to building customer loyalty is obviously getting in touch with them, and one of the most common ways brands stay in touch with their customers is through email. But getting the clients to open the marketing emails only covers half of the task. The other half involves you getting them engaged in the email for a sustained period. There are a few steps which you can follow to build loyalty, and in this post, I'll be sharing 12 ways to build customer loyalty with email.