Creating a better customer experience is essential for any business looking to stay ahead of the competition. While you might think that creating an attractive business website and sharing your products or services on social media are enough, it might not help you engage with your customers adequately. That’s why you need to develop other […]
All businesses must start somewhere. If you are the owner of a small e-commerce business and you have big dreams for the future, you should aim to exceed customer expectations. Your customer is the key to achieving higher business goals. They will be the driving force behind sales, engagement, and nowadays even marketing. The amazing […]
As a business, your employees are everything. They are what make the company go around, and they are the ones who create Whilst customers are important, it is the employees that are the prerequisite for attracting customers, offering an amazing experience, and ultimately making them come back. With that said, it is extremely important to […]
The business field is a very competitive place right now. The best shot you have to capture customers, retain them, and keep getting more, is by having top-notch customer service. Customer service is a way to have a personal relationship with your customer. Finding out their needs, knowing their characters, having their data secured, and […]
Satisfied customers don’t just buy once and go; they want to keep buying the same product or service from you. It’s for this reason that businesses need to retain their customers as a way to boost revenue and lifetime value. It is an excellent way to establish a strong relationship with customers. The customers trust […]
With over 1 billion users, Instagram is the perfect place to expand your brand and build customer loyalty. So, you can miss out on a lot of your potential customers if you don’t build your brand’s profile on Instagram. But building a profile for your business and making it work are two different things. You […]
How To Leverage Quality Backlinks To Build Relationships Link building is undoubtedly the foundation of SEO. Quality links have the potential to earn you higher rankings, increase your online visibility and fetch traffic for your website. But there’s much more they can do, including something as important as establishing trust and building relationships for your […]
Trust is an extremely important part of marketing, because if your audience doesn’t trust you, why would they give you their money? Thankfully, influencer marketing is a tremendously effective marketing strategy that can help you do a lot of things. One of those things is to increase and improve customer trust. Furthermore, influencer marketing can also […]
Where the world has shrunk into a global village, the online market grows even bigger. The popularity of e-commerce stores is also increasing day by day among customers as well as young entrepreneurs. Making an e-commerce website is not difficult in today’s tech-savvy world. However, once you have set up your web store with all […]
Even though customer acquisition is important to the growth of a business, it’s retention that drives revenue. Plus, it costs far too less to keep a customer than to acquire a new one. One of the key factors affecting customer retention is the service your business offers. A single interaction can leave a lasting impression on how […]
If you follow the world of internet marketing – or even marketing in general – you know that influencers have become a popular trend. Basically, brands use people with influence in a given space to directly communicate with their target audience. This is a great model, but it is only successful when deployed correctly. Let’s […]
Want to increase customer loyalty with social media? I frequently emphasize the fact that social media isn’t a promotional tool. And when I say that, many traditional marketers just wrinkle their forehead and ask what social media is any good for if it isn’t a promotional tool. But the fact of the matter is that […]
How to Boost Sales by Selling to Existing Customers Want to increase your revenue? Who am I kidding, of course, you do! The most obvious way to go about doing this is to go out and acquire new customers. But did you know you can increase your revenue by focusing on the customers you already […]
15 Effective Ways To Improve Customer Retention With Social Media Social media has an incredible marketing power. If used strategically and correctly, it can drive tons of sales – but you probably knew that already. But do you know what’s even more important than acquiring new customers? Getting your existing ones to buy from you […]
How to Make Your Customers more Loyal (And Engagement on Social Media More Exciting) Social media is one of the best ways to build relationships with your audience. It allows you to approach them on a personal level and have genuine one-on-one conversations. As a brand, building relationships with your audience is the single most […]
How To Convert Your Twitter Followers Into Repeat Customers Twitter is a powerful marketing tool. I could spend this whole article rambling on about the statistics of Twitter, but as a marketer, you’re probably well aware of all those. What’s more, you’re probably getting tired of seeing statistics all the time – even if they […]
5 Ways to Find Potential Customers Using Twitter Looking for ways to lead people into your sales funnel? Do you want new ways of targeting customers apart from costly ads? Twitter might be your answer. At the end of 2017, Twitter is expected to have over 255 million active users. This means that Twitter is […]
How to Bridge The Gap Between Brand and Customer on Social Media It’s tough as a brand to build great relationships with their customers. Sure, you can leave a few comments saying “Nice!” on your customer’s social media posts. But what about the connections that really matter? The true friendships you can establish as a […]
5 Ways to Build Valuable Relationships and Keep Your Audience Engaged with Social Media When social media was new and people called it a fad, the businesses who were early to adopt it had one goal and one goal only. To grow followers. And it makes sense considering the fact that almost everyone who followed […]
How to Use Snapchat For Customer Service Want to find new social channels for customer service? Looking into Snapchat to see if it is effective for customer interaction? Snapchat is a quick and simple way to interact with your audience with either photo, video, text, or call. On Snapchat, there’s something for everyone. In this […]
